Look, blue is blue. Until it isn't. If you've been scrolling our collection trying to work out which blue is the blue, you're not the first mum to message us about it. Three of our most-loved suits — Lagoon, Peacock and Sailor — are all technically blue, but each one has its own personality. Same buttery 4-way stretch, same leg zip, same UPF 50+. Different energy entirely.
Here's the honest breakdown, so you can pick with confidence (or, you know, justify buying all three).
Lagoon — the bright, beachy one
Lagoon is the blue you'd reach for if you've ever stood at the edge of a Whitsundays boat tour and thought, yep, that's the colour I want my kid in all summer. It's a clear, slightly green-leaning aqua — somewhere between turquoise and tropical pool water. It pops against tanned skin, shines in photos, and (importantly) is bright enough to genuinely spot in a busy pool.
If your little one is in their full chaos era and you want to clock them from a hundred metres away, Lagoon is your blue.
Best for: holidays, sunny pool days, kids who treat "stay close" as a suggestion.
Peacock — the rich, jewel-toned one
Peacock has depth. Think peacock feather. Think tropical lagoon at dusk. Think that one beautiful eyeshadow palette you keep eyeing off. It's a deeper, more complex teal-blue with a green undertone that feels a little bit luxe — slightly grown-up, in the best way.
It photographs beautifully against sand and against pool tiles. It's the blue we keep seeing on sibling shoots that don't look like a uniform. And on warmer skin tones, it just sings.
Best for: family photos, milestone moments, mums who like a colour with a bit of attitude.
Sailor — the classic, no-fail one
Sailor is the workhorse. It's a deep, true cobalt-into-navy — the swimwear equivalent of a great pair of jeans. Works on every skin tone. Works with every hat. Works with every sibling combo. Doesn't shout. Doesn't whisper either.
This is also the blue customers come back for again and again. One mum, Gretta, called the zip "a gamechanger for nappy changes" and the colour "the perfect blue." Another, Courtney, said it's the only zip suit she could find for older sizes — the rest only seem to make them for under-ones. Sailor consistently lands the highest repeat-buy rate of all our blues.
Best for: the everyday. Swim lessons. Pool days. The mum who just wants a beautiful suit that works every single time.
Still can't decide?
Here's the cheat sheet:
- Want bright and beachy → Lagoon
- Want rich and a little fancy → Peacock
- Want a forever-classic → Sailor
Or — and this is what most of our customers actually do — get more than one and rotate. Because swimwear in Australia gets worn a lot. Having a couple in the drawer means you're never stuck with a damp suit at 7am on a swim-lesson morning.
Whichever blue you pick, you're getting the same Toggies™ leg zip, the same UPF 50+ sun protection, the same 4-way stretch fabric. The only thing changing is the vibe. So pick your blue. Or pick all three. We won't tell.
